Avalanche International's Smith and Ramsay Brands to Attend 2014 American Music Awards

Italian Designed Avatar Vapor Pen and eLiquid Invited to High Profile, Star-Studded National Event

LAS VEGAS, NV -- (Marketwired) -- 11/17/14 -- Avalanche International Corp. (OTCQB: AVLP) announced today that its wholly-owned subsidiary, Smith and Ramsay Brands, LLC (SRB) will be attending one of the most high-profiled and prestigious events for the Music Industry, the 2014 American Music Awards. The Company was invited to attend and participate in this worldwide televised event and introduce its Avatar Vapor Pen and eLiquids through their distribution in the Gifting Suite to all the award winners, musicians, celebrities and other dignitaries.

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"We are very happy to be able to attend and participate at the 2014 American Music Awards. It is a privilege for Smith and Ramsay and our partners, Smart Evolution Trading and Smart Evolution USA, to be invited to this very special event. We appreciate the opportunity to introduce the Avatar vape pen and eLiquids to everyone in attendance from the Music and Entertainment industries and believe that the Avatar will be one of the most popular gifts of the night," said Philip Mansour, President and CEO of Smith and Ramsay Brands, LLC. Mr. Mansour continued, "The Avatar's discrete and stylish Italian design, convenient ease of use and functional reliability are as impressive and relevant as the nominees and performers at this gala event. The Avatar starter kit is a great gift idea and is very appropriate for this holiday season." The Company noted both Mr. Mansour and the President of Smart Evolution Trading will attend the event with a small team of marketing representatives to greet all the members of the music industry and is a first for the Company and the Avatar line of products.

Smith and Ramsay Brands is a manufacturer and distributor of flavored "smoking" vaporizer liquids for electronic vaporizers and cigarettes and recently began its national rollout of its signature branded, premium eLiquid, Smith and Ramsay along with the distribution of the innovative Avatar vapor pen and premium eLiquids. Both product lines are now featured online at www.SmithandRamsay.com while the Avatar vapor pen is highlighted at www.AvatarVapePen.com. The Company's web domain is www.AvalancheInternationalCorp.com.

About Avalanche International Corp.
Avalanche International Corporation is a Nevada corporation and holding company currently with one wholly-owned subsidiary, Smith and Ramsay Brands, LLC, a manufacturer and distributor of E-Liquids for the burgeoning eVapor marketplace. The eVapor marketplace serves as an alternative to cigarettes and other traditional tobacco smoking habits and has been rapidly expanding over the past 5 years. The Company manufactures its signature brand of eLiquid, Smith and Ramsay, a line that features all natural flavors and will be produced in an environment formerly FDA approved. The Company's goal is to maintain a high standard of quality including to always ensure that the environment, processes and procedures continue to meet or exceed guidelines of the FDA, and are in line with ISO and cGMP standards.

About Smart Evolution Trading, srl

Smart Evolution Trading, srl (SET) is a holding of a group of companies, based in Italy, with a vertically integrated operation in the electronic cigarette business through its "PUFF STORE" and "AVATAR" brands among others. SET srl reached a EUR 22 million ($27 million) in gross sales in 2013. Since March 2010, SET opened more than 300 "PUFF STORE" eCigarette shops in 14 countries between Europe, Africa, and Asia. Its top products, the highly innovative "Avatar" hardware vapor pen and eLiquid, are distributed in more than 30 countries through local partners.

The collaboration with the famous Italian designer, Pino Spagnolo, the implementation of a pharma-quality eLiquid production factory in Turin, Italy, and the Company management's long-term experience in the industry has propelled SET to redefine the eCigarette boundaries. And through the new elegant and futurist shape of the "AVATAR" eCigarette brand, SET srl has taken the next step towards the future of the eCigarette market in terms of design and technology. Smart Evolution, USA is a division of Smart Evolution Trading, srl.

Forward-looking & Safe Harbor Statement
Certain statements in this news release may contain forward-looking information within the meaning of Rule 175 under the Securities Act of 1933 and Rule 3b-6 under the Securities Exchange Act of 1934, and those statements are subject to the safe harbor created by those rules. All statements, other than statements of fact, included in this release, including, without limitation, statements regarding potential future plans and objectives of the Company, are forward-looking statements that involve risks and uncertainties. There can be no assurance that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements. The Company cautions that these forward-looking statements are further qualified by other factors. The Company undertakes no obligation to publicly update or revise any statements in this release, whether as a result of new information, future events or otherwise.

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Source: Avalanche International Corp